Maximizing Deliverability

Email Authentication Protocols:

As I am sure many of you have already heard, there is a new industry organization that is made up of ISPs and senders to help fight against phishing attacks on our end users. DMARC, which stands for "Domain-based Message Authentication, Reporting & Conformance", is a technical specification created by a group of organizations that want to help reduce the potential for email-based abuse by solving a couple of long-standing operational, deployment, and reporting issues related to email authentication protocols.

This is a great step forward in the continued efforts to help protect all users. The technical specification seems to be fairly easy to implement and we are currently testing it with one of our customers already. As we continue through this test I will provide more information as well as any other additional industry news.

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Learn about other email deliverability solutions we provide at StrongView.

Posted by: Spencer Kollas at 7:39 AM


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